smart_toy AI Summary
- 64,522 unique Fiat vehicles in Ukraine — smaller than Citroën (86K), but highest demand: 94.4% ads sold
- Top-3 models: Doblo (20,854, 32.2%), Scudo (7,717, 11.9%) and Tipo (3,811, 5.9%)
- Doblo — every 3rd Fiat. 32.2% of fleet is one model. Highest single-model concentration among mass brands
- Diesel — 54%, and 52% of fleet has 1.3-1.4L engine — the legendary 1.3 MultiJet by FPT
- Average price on AUTOMOTO: $5,584 — most affordable European brand on the market
- 57% of all Fiats are new vehicles (37K of 64K). Fiat was mass-imported through dealerships and as "europlates"
database Data & Methodology
Period: 2018-2025 | Source: Ukrainian MVS registry + AUTOMOTO data | Volume: 64,522 unique vehicles (MVS), 368,117 listings (AUTOMOTO) | Metric: 1 vehicle = 1 unique VIN
info Brand Overview
Fiat — Italian automaker founded in 1899 in Turin. 64,500 unique vehicles registered in Ukraine. Fiat is a workhorse brand: Doblo for business and family, Punto and Tipo for daily driving, Ducato and Scudo for commercial transport. Italian practicality and the legendary 1.3 MultiJet diesel engine made Fiat one of the most popular "working" brands in the Ukrainian market.
In Ukraine, Fiat means affordable diesel minivan. Doblo (32.2%) is the absolute dominant — every third Fiat. 54% diesel and 38% minivans/MPV — Fiat combines Italian affordability with European practicality. The 1.3 MultiJet engine (52% of fleet) is one of the most reliable small diesels in history, also used in Opel Combo, Suzuki Swift and even Chevrolet. Fiat is the cheapest European brand ($5,584) with the highest sell-through rate (94.4%).
trending_up Registration Dynamics 2018-2025
Fiat shows stable demand: from 9,404 in 2018 to 13,570 in 2024 — 1.4x growth. Peak in 2021 (14,974 vehicles), the best year for mass "europlate" imports. 2022 — moderate decline to 10,578 (-29%) due to war, but less than premium brands. In 2025 (11,428 for partial year), pace is stable — Fiat as an affordable brand is less affected by economic shocks.
star Top 10 Popular Models
Doblo is the absolute dominant with 32.2% of fleet (every 3rd Fiat is a Doblo). Scudo (11.9%) — commercial van also registered as passenger. Tipo (5.9%) — budget sedan/hatchback of the new generation. This trio makes up 50% of all Fiats in Ukraine. Punto (5.7%) and Ducato (4.4%) complete the top 5 — Fiat builds its success on utilitarian models.
| # | Model | Unique vehicles | Share |
|---|---|---|---|
| 1 | Doblo | 20 854 | 32.2% |
| 2 | Scudo | 7 717 | 11.9% |
| 3 | Tipo | 3 811 | 5.9% |
| 4 | Punto | 3 686 | 5.7% |
| 5 | Ducato | 2 865 | 4.4% |
| 6 | Linea | 2 001 | 3.1% |
| 7 | Fiorino | 1 699 | 2.6% |
| 8 | Qubo | 1 635 | 2.5% |
| 9 | 500 | 1 619 | 2.5% |
| 10 | Panda | 1 437 | 2.2% |
local_shipping The Doblo Phenomenon: Every 3rd Fiat in Ukraine
32.2% of all Fiats are Doblo. Highest single-model concentration among mass brands
Fiat Doblo is a phenomenon of the Ukrainian market: 20,854 unique vehicles, 32.2% of total Fiat fleet. Neither Berlingo in Citroën (27%), nor Caddy in Volkswagen (~10%) has such concentration. Doblo is a universal platform: passenger minivan for families, cargo van for business, Panorama for travel. On AUTOMOTO — 108,000 Doblo listings (pass. + cargo + Panorama) with average price of $5,750. Sold rate 95.7% (cargo) and 99.4% (pass.) — one of the highest on the market.
engineering 1.3 MultiJet — The Legendary Engine
52% of all Fiats in Ukraine have a 1.3-1.4L engine — the legendary 1.3 MultiJet (75-95 hp), developed by FPT (Fiat Powertrain Technologies). This engine was used not only in Fiat: Opel Combo/Corsa (1.3 CDTI), Suzuki Swift/SX4, Alfa Romeo MiTo, Lancia Ypsilon. Fuel efficiency (4-5 L/100 km) and longevity (300K+ km) made it ideal for commercial use. Doblo 1.3 MultiJet is the most common Fiat configuration in Ukraine.
payments Price Analytics
Fiat is the most affordable European brand with an average price of $5,584 on AUTOMOTO. 500 ($9,320) — most expensive mass model, urban icon-car. Doblo pass. ($6,219) — family minivan, Punto ($4,288) — budget hatchback. Uno ($1,080) and Tempra ($1,511) — 90s classics for symbolic prices.
| # | Model | Listings | Avg. price |
|---|---|---|---|
| 1 | 500 | 16 652 | $9 320 |
| 2 | Doblo pass. | 33 002 | $6 219 |
| 3 | Ducato cargo | 35 294 | $6 206 |
| 4 | Linea | 10 156 | $5 991 |
| 5 | Doblo cargo | 65 660 | $5 652 |
| 6 | Scudo pass. | 14 361 | $5 568 |
| 7 | Grande Punto | 8 228 | $5 377 |
| 8 | Scudo cargo | 22 790 | $4 754 |
| 9 | Tipo | 14 344 | $4 414 |
| 10 | Punto | 18 261 | $4 288 |
⚠️ Important: Doblo, Scudo and Ducato have passenger and cargo versions with different prices. 500 ($9,320) is the most expensive mass model due to icon status and younger fleet. Uno ($1,080) and Tempra ($1,511) are 90s classics still found on the market.
timeline Price Dynamics by Make Year
Fiat prices on AUTOMOTO are the most affordable among European brands: from $3,518 (2001 make year) to $33,451 (2025). Peak volumes — 2007-2008 models (26K listings), mass import of Doblo and Punto from Europe. Best value — 2012-2016 models ($7,175–$10,989). Sharp jump in 2020+ ($16,946) — new Tipo, 500 and Doblo Cargo.
local_gas_station Fuel Types
Diesel — 54% (35,611 vehicles), Fiat is one of the most diesel-heavy brands after Citroën (70%) and Peugeot (61%). Petrol — 30% (19,519, mainly Punto, 500, Panda). Petrol+LPG — 14% (9,329) — significant share of converted Doblo and Punto. Electric — 2.3% (1,533, Fiat 500e) — highest among Italian brands.
directions_car Body Types
Minivan/MPV — 38.3% (Doblo, Qubo, Fiorino, Multipla) — 2nd highest among mass brands after Citroën (54%). Van — 16.7% (Scudo, Ducato, Talento) — commercial transport. Hatchback — 15.4% (Punto, Grande Punto, 500, Panda, Bravo). Sedan — 12.4% (Linea, Tipo, Tempra, Croma). SUV — only 6.3% (500X, 500L, Sedici, Freemont) — Fiat is underrepresented in the most popular segment.
analytics Body Type Methodology
MVS body types are recorded inconsistently. We classified models based on catalog data: Doblo, Qubo, Fiorino, Multipla → Minivan/MPV. Scudo, Ducato, Talento → Van. 500X, 500L, Sedici, Freemont → SUV/Crossover. Punto, 500, Panda, Bravo → Hatchback.
speed Engine Volume
1.3-1.4L — absolute dominance with 51.6% (32,500 vehicles). This is the legendary 1.3 MultiJet — Fiat's most common diesel engine used in Doblo, Punto, 500, Panda, Qubo, Fiorino. 1.7-2.0L — 30.1% (18,982) — Scudo 2.0 JTD, Ducato 2.0, Tipo 1.6. 1.5-1.6L — 10.0% (6,315) — Linea 1.6, Tipo 1.6. Fiat is a small diesel brand: 82% of fleet has engines under 2.0L.
map Regional Distribution
Kyiv leads with 8,532 Fiats (13.2%), Lviv region is 2nd (7,550, 11.7%) — noticeably smaller gap than most brands. Kyiv region (5,360, 8.3%), Dnipropetrovsk (4,605, 7.1%), Ivano-Frankivsk (3,733, 5.8%). Fiat is evenly distributed across the country — no sharp "western" or "eastern" orientation like Citroën. Khmelnytskyi (3,701) and Volyn (3,618) regions show unexpectedly high numbers.
| # | Region | Unique vehicles | Share |
|---|---|---|---|
| 1 | Kyiv | 8 532 | 13.2% |
| 2 | Lviv region | 7 550 | 11.7% |
| 3 | Kyiv region | 5 360 | 8.3% |
| 4 | Dnipropetrovsk region | 4 605 | 7.1% |
| 5 | Ivano-Frankivsk region | 3 733 | 5.8% |
| 6 | Khmelnytskyi region | 3 701 | 5.7% |
| 7 | Volyn region | 3 618 | 5.6% |
| 8 | Vinnytsia region | 3 432 | 5.3% |
| 9 | Kharkiv region | 3 273 | 5.1% |
fiber_new New Fiat Vehicles
36,999 new Fiats registered in Ukraine — 57.3% of total. Highest rate among mass European brands (compare: Citroën — 11.7%, Peugeot — ~15%). Doblo is undisputed №1 among new (12,215, 33%). Scudo (4,578) and Tipo (3,124) are 2nd and 3rd. Peak — 7,734 new in 2021, drop to 5,000 in 2022 (-35%), gradual recovery.
trending_up New Cars Dynamics by Year
New Fiats grew steadily: from 4,222 in 2018 to 7,734 in 2021 — 1.8x increase. 2022 — decline to 5,000 (-35%) due to war, but less than premium brands. 2023-2024 — stabilization at 5,200-5,650 level. Among new Fiats, diesel also dominates — 53.1%, petrol — 32.4%, LPG — 12.9%. Electric (Fiat 500e) — only 1.6%.
sell New Fiat Prices
| # | Model | Listings | New car price |
|---|---|---|---|
| 1 | Ducato | 867 | $30 434 |
| 2 | Doblo cargo | 639 | $19 667 |
| 3 | Doblo pass. | 343 | $18 481 |
| 4 | 500 | 445 | $17 711 |
| 5 | Tipo | 575 | $14 827 |
| 6 | Fiorino | 318 | $14 677 |
| 7 | Qubo | 128 | $14 092 |
leaderboard Competitor Comparison
Fiat (64K) is one of the most compact European brands, smaller than Citroën (86K), Peugeot (128K) and Opel (274K). But Fiat has a unique position: lowest price ($5,584) among all European brands — cheaper than Opel ($5,143 for comparison only), Peugeot ($7,008), Citroën ($7,155) and Ford ($7,789). Yet sold rate (94.4%) matches competitors — demand is stable. Fiat is the brand of "maximum for minimum".
business Business Use Cases
storefront Marketplaces
Fiat — 368K listings on AUTOMOTO. Doblo (108K), Ducato (35K), Scudo (37K) — three most active models. Average price $5,584 — lowest among European brands, ideal for "under $7,000" price segment.
directions_car Dealers & Importers
57% new vehicles — Fiat was mass-imported through official dealerships and as "europlates". Doblo and Scudo — most popular models for parallel import from Italy and France. Ducato ($30K new) — the only commercial model for official dealers.
shield Insurance Companies
38% minivans + 17% vans — primarily commercial use with higher risk. 1.3 MultiJet (52% of fleet) — parts standardization but specific turbo and EGR issues. Average price $5,584 — low insured value.
account_balance Banks & Leasing
Doblo ($5,652 used, $19,667 new) — №1 for small business commercial leasing. Low residual value: 2015 Fiat retains ~40% of original price. Fiat 500e ($17,711 new) — promising model for "green" leasing.
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key Connect MCP Gatewayquiz FAQ
How many Fiat vehicles are registered in Ukraine?
64,522 unique Fiat vehicles according to MVS data (metric: unique VIN = unique car) for the period 2018-2025.
What is the most popular Fiat model in Ukraine?
Doblo with 20,854 cars (32.2%) — every third Fiat in Ukraine. Followed by Scudo with 7,717 (11.9%) and Tipo with 3,811 (5.9%).
How much does a used Fiat cost in Ukraine?
Average Fiat price on AUTOMOTO — $5,584. 500 — $9,320, Doblo passenger — $6,219, Punto — $4,288, Tipo — $4,414.
What is the most common fuel type for Fiat?
Diesel — 54% (35,611 cars). Petrol — 30%, petrol+LPG — 14%. 52% of the fleet has 1.3-1.4L engines — the legendary 1.3 MultiJet.
Where are most Fiat vehicles in Ukraine?
Kyiv (8,532, 13.2%), Lviv region (7,550, 11.7%), Kyiv region (5,360, 8.3%). Fiat is evenly distributed across the country.
How many new Fiat vehicles are sold in Ukraine?
36,999 new cars (57.3% of total). Doblo is #1 among new (12,215). Peak — 7,734 in 2021.
How does Fiat compare to competitors in Ukraine?
Fiat (64K) is a compact brand: smaller than Citroen (86K), Peugeot (128K), and Opel (274K). But the most affordable: $5,584 vs $7,155 for Citroen and $7,008 for Peugeot.
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